The fastest way to improve your sales conversion ratio is…

Do you need a rapid improvement to your sales performance?

If your business has enough prospects to sell to, then the fastest way to improve your sales conversion ratio is to provide qualified sales coaching for your key customer facing sales staff.

Improving organisational sales performance usually requires more than one type of intervention, though when pushed, experience has shown us that sales coaching will increase sales performance
almost from day one.

Effective sales coaching does not follow the “content free” coaching model used by life coaches. Just like a sports coach, a sales coach needs to have a deep technical knowledge of the subject matter, in this case, the sales process.

When Tiger Woods, on the practice ground, hooks a drive into a distant car park, asking his coach “what happened there?” He does not expect to hear “What do you feel happened?” or “What would you have liked to have happened?” The chances are, he’s looking for his coach to say, “Have you noticed your stance has got a bit closed” or “weaken your grip slightly and try a more upright swing”.

Let’s be clear about one thing though. The purpose of sales coaching is to achieve more sales and increase business revenue. We do observe that coachees discover a new enthusiasm for their roles bringing a fresh sense of enjoyment to the workplace.

You can learn much more about sales coaching via the website

Better still, you can call me on 01953 498116 and talk to me about your precise sales situation. If sales coaching is not suitable for your business, I’ll tell you. If it is, we can talk about what additional revenue you can expect it to achieve for you.