How often is a problem with sales revenue actually the direct result of weak selling skills?

Sales Training

Is your sales training delivering results for you?

Generic sales training generally gives a poor return on investment. If you’ve ever sent your sellers on general sales training courses, you probably have direct experience of this.

Our sales training is delivered in a workshop format to support sellers active learning.

We design the content so that it is sector specific and relevant. And then we follow up with sales coaching for sellers once they have had the chance to take their learning into their own sales environment.

In this way, sales training is the first step of a lasting skills development process.

If you are not sure about this, ask yourself...

Do your staff need more skills or more motivation?
If your sales staff are motivated and just need skills to become more effective, then sales training can be a good place to start. If they are not motivated, then any amount of sales training will be a waste of your money, and their time.

Is your sales training relevant?
If your sales training is not tailored to your business sector, your product or service, then it may not pass the relevance test. If the lessons being taught do not give practical skills that can be immediately used, then is it surprising if your sales staff have difficulty using them?

Is your sales training fun?
This is not a frivolous question. If your sales staff are not enjoying the training experience, it is unlikely that they will be fully engaged.

Are your participants personally committed to using the training?
Unless individuals are tied in to using the lessons learned from the training in their own sales activity, then you could be just giving everyone a day off.

Is your sales management committed to the training initiative?
Line management need to be involved in the design of the training, and in the utilisation of the skills delivered.

Our sales training is designed to address these five points, so that you can be sure that the skills we teach will have lasting results for you. Tell us what you need your sellers to learn, and we’ll design a programme to deliver it.

“The training we had from CPV covered things I didn’t know were related to selling but now I’ve learnt them, I can see how much I was missing before. Now I know what to look out for, I can avoid problems with my calls. I know how to move them on now.” – JH, Bus Dev Manager

Complete the contact form below, or call us now to have a discussion about what you’d like you sales training to achieve. Though don’t be surprised if we don’t try to sell you any.

Complete this form for your free consultation...